Tata Motors Launches Altroz Racer Starting at Rs 9.49 Lakh

Tata Motors has rolled out the eagerly awaited Altroz Racer, priced from Rs 9.49 lakh to Rs 10.99 lakh (ex-showroom, India). This sporty edition of the Altroz hatchback is designed to compete with the Hyundai i20 N Line, featuring notable mechanical and aesthetic upgrades.

Engine and Performance:
The Altroz Racer is equipped with a 1.2-litre, three-cylinder, turbo-petrol engine, delivering 120hp and 170Nm of torque. This engine is a more powerful version of the one used in the iTurbo, offering an increase of 10hp and 30Nm of torque, and is tuned similarly to the Nexon SUV. The Racer uses a 6-speed manual gearbox, replacing the previous 5-speed unit from the iTurbo, to boost performance. It also includes a sportier exhaust system but lacks the suspension and steering enhancements seen in the i20 N Line.

Exterior Design:
Available in three colors – Atomic Orange, Avenue White, and Pure Grey – the Altroz Racer features a contrasting black finish with white racing stripes on the bonnet and roof, creating a distinctive floating roof effect. The exterior is further enhanced with 'Racer' badging on the front fenders and a slightly modified front grille, while the 16-inch alloy wheels remain unchanged from the standard model.

Interior and Features:
Inside, the Altroz Racer boasts significant upgrades. It includes a 10.25-inch touchscreen infotainment system with a new operating system and a 7.0-inch digital instrument cluster. The car also offers segment-first ventilated front seats, a 360-degree camera for improved visibility, and a voice-assisted sunroof. Safety is prioritized with six airbags and Electronic Stability Control (ESC). The interior is visually enhanced with red accents around the AC vents and gear lever, as well as new leatherette upholstery with contrast stitching.

Trims and Pricing:
The Altroz Racer is offered in three trims: R1, R2, and R3. The R1 is the base model, the R2 adds extra comfort and convenience features, and the R3 is the premium variant with the most extensive feature set.

Market Position and Rivals:
The Altroz Racer is set to compete directly with the Hyundai i20 N Line, priced between Rs 9.99 lakh and Rs 12.52 lakh, and the Maruti Fronx, which features a 1.0-litre BoosterJet engine and is priced between Rs 9.72 lakh and Rs 13.04 lakh. By discontinuing the iTurbo range, Tata Motors aims to position the Altroz Racer as an attractive option for buyers seeking a sporty and well-equipped hatchback.

The Tata Altroz Racer offers a blend of enhanced performance, striking design, and a wealth of new features, making it a compelling choice in the premium hatchback segment. With its competitive pricing and sporty design, it is poised to challenge established rivals and appeal to driving enthusiasts looking for a dynamic yet practical car.

Post a Comment

Previous Post Next Post

Contact Form